Digital Privacy Policy

We’re committed to protecting and respecting your privacy.

This page explains where our website stores your personal details and what cookies we use on our website and how we use them to improve our website, improve your browsing experience, and how they process your data.

We may change this policy from time to time so please check this page occasionally to ensure that you’re happy with any changes. By using our website, you’re agreeing to be bound by this policy.

Should you have any questions regarding this policy and our privacy practices, please contact us at info@Lifestyledental.co.uk

How this website collects your personal data

• When you submit your details through one of our contact forms: such as your name, email address, and telephone number
• By the use of cookies to store information about you and your usage of this website

How is data transmitted?

All data passed between your computer and the server this website is hosted on is transmitted over SSL using 2048-bit encryption. This includes page views, contact forms submissions and any data 3rd parties collect (such as statistical data).

What are ‘cookies’?

‘Cookies’ are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns and do not identify you as an individual.

How third party services use your data

We pass your data to a variety of services to monitor our website usage, manage our leads from contact form submissions, and manage our newsletter subscribers. You have the right to opt-in (or out) of sending your data to these services that use cookies to manage your data.

Manage your cookie preferences

Third party services we use that use cookies to manage your data:

Google Analytics

We use Google analytics to monitor our website traffic and activity as this gives us an insight on how people are using our website. We only send anonymous user data to Google Analytics and your personal data is not collected.

What happens if I don’t allow these cookies?

By not allowing these cookies, we will not know when you have visited our site, and will not be able to monitor its performance.

View Google Analytics privacy policy for more information – https://policies.google.com/privacy

Hotjar

Hotjar tracks and record anonymous data on what users’ are doing on our website to help improve the users’ experience using the following methods:

Heatmaps

Heatmaps tell us what sections on the website (such as menu links or call to actions) users are interacting with. This gives us an insight to see what sections need improving on pages.

The heatmaps do not capture or store any of your personal data.

Find out more about heatmaps – https://www.hotjar.com/heatmaps

Video recordings

Recordings show us what users are doing when they are browsing our website. This gives us a better understanding into how our users are navigating through our website and how they are interacting with different sections.

Recordings also help us identify any technical issues that users come across with our website (such as broken links or layout issues) so we can fix the issues as soon as possible.

The recordings do not capture or store any of your personal data and displays users anonymously.

We capture the following actions:

• Mouse movements
• Mouse clicks
• Scroll movements

We do not capture keystrokes and can not see what information you are submitting when filling in any of our webforms.

Feedback polls

Feedback polls help us improve our website by asking you for your feedback. You have the choice to send us your feedback anonymously, or if you would like us to get in touch with you, you have the option to send us your contact details. If you choose to send us your contact details, you can request to have your details removed at anytime.

Find out more about feedback polls – https://www.hotjar.com/polls

What happens if I don’t allow this cookie?

Not allowing this cookie can result in us not discovering issues you may come across when browsing the website or allow us to collect your feedback to improve the website.

View Hotjar’s privacy policy for more information – https://www.hotjar.com/legal/policies/privacy

Formisimo

We use Formisimo to give us a better insight into how users’ are interacting with our web forms.

• These interactions include the following:
• Form page visits
• Form starters (Any visitor that interacts with a form)
• Form conversions
• Which device is used whilst viewing/filling out a form
• How many times visitors’ drop off and stop filling out a form
• Recording form completion time

The personal data that is entered into any form, is not collected and each visitor is tracked anonymously.

What happens if I don’t allow this cookie?

Not allowing this cookie can result in us not being able to monitor how our forms are performing and may result in us not being able to fix any potential issues with our forms or work out how we can improve them.
View Formisimo’s privacy policy for more information – https://www.formisimo.com/privacy-policy

Facebook Advertising

Facebook adverts collect information (such as which pages you have visited) to help display advertising which is relevant to your interests on your Facebook feed.

What happens if I don’t allow this cookie?

Not allowing this cookie can result in viewing adverts that are not relevant to your interests.

View Facebook’s advertising privacy policy for more information – https://en-gb.facebook.com/policies/ads#

Third party services we use to store your personal details through the use of contact forms:

Infusionsoft CRM

We use a CRM provided by Infusionsoft to store your information when you submit any of the forms on the website. You can request to have your details removed at anytime.